by Barry "Killer Poet" Brown | May 15, 2023 | Marketing
Not all prospects are created equal. They vary in awareness ranging from “completely unaware of their own problems and how you can help them” to “ready to make a purchase right now.” And the way you communicate with your prospects depends on...
by Barry "Killer Poet" Brown | May 12, 2023 | SEO
Welcome to the digital age where businesses are competing on the internet to attract their ideal customers. Search Engine Optimization (SEO) has been around for a while now, and it is still an essential part of any online marketing strategy. In this article, we will...
by Barry "Killer Poet" Brown | May 10, 2023 | SEO
Ready to take your keyword research to the next level? In this guide, we’ll cover the latest and greatest strategies to help you dominate search engine rankings in 2023 and beyond. How to do Keyword Research in 2023 First, let’s start with the basics: what...
by Barry "Killer Poet" Brown | May 8, 2023 | SEO
Search engine optimization (SEO) is a powerful tool that can help businesses get their message in front of their target audience and boost their bottom line. But not all search queries are created equal. There are four types of search intent that businesses need to...
by Barry "Killer Poet" Brown | May 4, 2023 | Marketing
Email marketing has long been a powerful tool for reaching customers and nurturing leads. But with the rise of electronic direct marketing (EDM), marketers now have access to a wider range of communication channels to support their email campaigns. In this article,...
by Barry "Killer Poet" Brown | May 3, 2023 | Marketing
EDM or Electronic Direct Marketing is a powerful tool to reach out to your target audience and generate leads, sales, and brand awareness. Many businesses have leveraged the power of EDM to create successful marketing campaigns. In this article, we’ll look at...
by Barry "Killer Poet" Brown | May 1, 2023 | Email Marketing
Email marketing and EDM (Electronic Direct Marketing) are often used interchangeably, but they are not the same thing. Email marketing involves sending promotional messages to a group of people via email, while EDM is a broader category that includes email marketing,...
by Barry "Killer Poet" Brown | Apr 28, 2023 | Email Marketing
Email marketing is one of the most cost-effective ways to reach out to potential customers and engage with existing ones. It allows businesses to connect with their audience directly and personalize their messages to increase the chances of conversions. But just how...
by Barry "Killer Poet" Brown | Apr 26, 2023 | Email Marketing
Email open rates are a key performance indicator (KPI) that measures the percentage of recipients who open an email campaign. In this article, we’ll dive into the intricacies of email open rates, explore industry benchmarks, and provide insights on what makes a...
by Barry "Killer Poet" Brown | Apr 24, 2023 | Email Marketing, Marketing
Congratulations! Reaching 500 email subscribers is a significant milestone for any marketer or business owner. It’s a clear indication that your content and marketing efforts are resonating with your audience. However, now that you have hit this milestone,...