by Barry "Killer Poet" Brown | Aug 5, 2024 | Marketing
Psychological pricing is a marketing strategy that leverages the psychology of consumers to influence their purchasing decisions. By appealing to customers’ emotions and perceptions, you can maximize sales volume and enhance profitability. This strategy is especially...
by Barry "Killer Poet" Brown | Aug 4, 2024 | Marketing
Crafting a great book is just the first step to publishing a bestseller. Once the book is written, you need to effectively promote your work. This is where marketing for authors comes into play. It’s essential to develop a strategic marketing plan tailored to your...
by Barry "Killer Poet" Brown | Aug 2, 2024 | Email Marketing
It is crucial to have a reliable strategy for connecting with your audience while navigating the wild world of self-publishing. One of the best avenues to do so is through an email marketing newsletter. Let’s dive into the seven compelling reasons why you need...
by Barry "Killer Poet" Brown | Aug 1, 2024 | Marketing
Hey there, indie authors, small publishers, marketers, and fellow writers! Today, we’re diving into a topic that’s increasingly taking center stage in the world of marketing: omnichannel marketing. In a nutshell, it’s about creating a seamless experience for your...
by Barry "Killer Poet" Brown | Jun 24, 2024 | Marketing
In today’s competitive publishing landscape, indie authors and small publishers need more than just a good book to succeed. Enter the digital marketing agency. Leveraging the expertise of a digital marketing agency can be the game-changer that propels your book...
by Barry "Killer Poet" Brown | May 22, 2024 | Email Marketing
The heart of any successful digital marketing strategy beats to the rhythm of a healthy email list. As a seasoned copywriter and marketer with over a decade of experience, I’ve seen firsthand the transformative power of email marketing in growing brands,...