by Barry "Killer Poet" Brown | May 3, 2023 | Marketing
EDM or Electronic Direct Marketing is a powerful tool to reach out to your target audience and generate leads, sales, and brand awareness. Many businesses have leveraged the power of EDM to create successful marketing campaigns. In this article, we’ll look at...
by Barry "Killer Poet" Brown | May 1, 2023 | Email Marketing
Email marketing and EDM (Electronic Direct Marketing) are often used interchangeably, but they are not the same thing. Email marketing involves sending promotional messages to a group of people via email, while EDM is a broader category that includes email marketing,...
by Barry "Killer Poet" Brown | Apr 28, 2023 | Email Marketing
Email marketing is one of the most cost-effective ways to reach out to potential customers and engage with existing ones. It allows businesses to connect with their audience directly and personalize their messages to increase the chances of conversions. But just how...
by Barry "Killer Poet" Brown | Apr 26, 2023 | Email Marketing
Email open rates are a key performance indicator (KPI) that measures the percentage of recipients who open an email campaign. In this article, we’ll dive into the intricacies of email open rates, explore industry benchmarks, and provide insights on what makes a...
by Barry "Killer Poet" Brown | Apr 24, 2023 | Email Marketing, Marketing
Congratulations! Reaching 500 email subscribers is a significant milestone for any marketer or business owner. It’s a clear indication that your content and marketing efforts are resonating with your audience. However, now that you have hit this milestone,...